Title Development

Here is title that I've been using on all my mock ups to design around and I stepped back to look at my poster today and tried to work out what was missing, after much deliberation I realised that it was the awkward space above, and below the main 'The Outsiders' title. There was nothing textual based I could think of putting there to fill it up so I did some thinking and came up with a brilliant idea, to stage the writing on two levels. This not only makes it look more professional, it also emphasises the title, making it look 'grand'.

It reminded me of old American saloon bar signs, which would still be around in the era that the book is set!






Here you can see where the two lines completely change the front cover, they remove that awkward zone that was above and below the original title and make it a whole lot more professional (in my opinion).

The book cover gives a contemporary feel with influences from Andy Warhol's popart style, I think it works great in relation to the audience (Children books) As kids love bright, vibrant colours and its more likely to make them get their parents to buy it for them. Additionally the simplicity is easy to visually digest and doesn't make you lose interest as a result of over complication which happens a lot in book covers.

The staged title also gives a downward reading flow, you read 'The' and then 'Outsiders' which prompts you to look down the page to see the srtrap line, and the Authors name, whereas before you could see the 'The Outsiders' and might read horizontally.

Here is an Example, its so busy you can bearly see the Authors name at the bottom, and the whole thing is just messy!







Image Source: https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj4S17YYMrr1CmU35n-2dTPdGMDl3qyBH_PNgyCZUifnMOtZeJVjEvj85NvZtjV8xSn2nyTcgOQm7vbFQQYoQgA7zo9yyn-boayZ7TVaW0W9ww2dFsg-CqSZcdjRn7BMgf1EqW7TBrtJTyX/s1600/Messy+Room.jpg